You built something real. We'll keep it running.
Croissant acquires European B2B SaaS companies and operates them for the long term. If you're a founder who's ready for what's next, let's talk.
Stuck, not broken.
You have a working product. Loyal customers. Recurring revenue. But growth has flatlined. You're tired. And the options aren't great.
Too small for private equity. Too slow for growth-stage VC. Too real to just shut down.
We call this Europe's SaaS Middle Class: durable, undervalued, and stuck. Thousands of companies generating billions in combined ARR, with no clear path forward.
That's where we come in.
We buy, optimize, and hold. Forever.
We acquire B2B SaaS companies in Europe with €0.5–2M in annual recurring revenue. We take over operations, fix what's not working, and run the business for the long haul.
Your product keeps its name. Your customers stay served. We consolidate the back-office under one experienced team, so your company runs better, not differently.
We're not here to flip.
Why sell to Croissant?
We continue your brand and product. We invest in what you've built; we don't strip it for parts.
We have adult conversations about what needs to change from Day One. You'll know exactly what we plan to do and why.
Stay for a transition, stay long-term, or move on entirely. We'll discuss together what's best.
What we won't do.
No killing brands. Your product keeps its name and identity.
No layoffs for sport. We'll be upfront about any organizational changes from day one.
No consultants with playbooks. We're operators. We do the work ourselves.
Operator DNA × Investor Discipline
Four founders who've spent 15+ years each building, scaling, and fixing software companies. We've been where you are: dealing with technical debt, org issues, burn rate problems, and tough calls about what comes next.
We built Croissant to be the buyer we wished had existed when our own startups got stuck.
Is this you?
We're looking for B2B SaaS companies in Europe, especially Benelux, France and DACH, with:
- Recurring revenue (€0.5–2M ARR)
- A product that works and customers who pay
- Close to break-even or profitable
You don't need to be big. You need to be real.
Let's have a conversation.
Thinking about selling? Just exploring? That's fine.
No pressure. No pitch. Just a real conversation between founders.